One of the best and easiest ways to form a connection with someone is to find common ground and the more effective way to do this is with a story. It is how we communicate and form the basis for many relationships- storytelling how the human brain is wired and designed to communicate. We are […]
Category: Blog
Employee Engagement. Essential? Absolutely!
Employee Engagement: Take It to Heart for Business Success The term “employee engagement” has been heard so often in business, it’s taken on cliché status. In fact, as employers we can become a little tone deaf to it. But being so is a big mistake. Employee engagement is one of the fundamental cogs that […]
CRO: The Secret to Great Conversion Rate Optimization
How Conversion Rate Optimization Affects Website Optimization You may think that medical practices don’t need to make website optimization a priority for growing their business and increasing their bottom line. But you need to think again. Patients today are highly proactive in selecting specialist referrals made by their primary care doctors. Indeed, modern patients -including […]
Advertising Budget
Every industry niche needs a strong advertising budget if they want to succeed in this highly competitive market of today- the healthcare industry included. When it comes to determining the right amount of money to spend on advertising, many business owners are unsure of how much they can or should spend on their budget. Marketing […]
Content Marketing
You’ve heard it before, and you’ll continue to hear it time and time again: “content is king.”. Online marketers know this mantra well, but how familiar is it to business owners and medical doctors like you? As a healthcare practice owner, you most likely have the basics in place. Website – check. Social media presence […]
Bob Mangat CEO and Founder Featured On Forbes.com
Why Most Social Media Strategies Fail: The Importance of Engagement You do know that social media is important for your success online, right? Of course you do. It’s the 21st Century and pretty much everyone has some sort of social media account. Well, at least 73% of adults do. But just because you’re on Facebook, […]
Bob Mangat Featured on Derek’s Home & Business Blog
Marketing Strategies for Small Businesses to Attract Customers Attract More Customers! 10 Internet Marketing Strategies For Small Business Owners Small business owners are the lifeblood of our economy. According to The U.S. Small Business Administration, since 1995, small businesses have attributed close to 50 percent of the total United States private payroll. That’s pretty […]
Bob Mangat Reviews The ROI Based Approach
Bob Mangat and Invigo: Innovative Search Engine Marketing (PRBuzz.com) November 2, 2013 — In response to an increased demand for ROI and performance-based search marketing listings for small businesses, Canada’s Leading Expert’s Bob Mangat and InvigoMarketing.com is announcing the release of its new website, an SEO service designed for small businesses who want to boost […]
Bob Mangat Featured On www.Techsling.com
Five Important SEO Strategies for Small Business Entrepreneurs This article by Bob Mangat was recently featured on techsling.com – you can read the article here: https://www.techsling.com/2013/04/five-important-seo-strategies-for-small-business-entrepreneurs/ If you’re a small business owner or entrepreneur who promotes their business online, you should ensure that your website ranks high in web searches so customers can find you quickly […]
Bob Mangat Featured on www.WebTrafficRoi.com
Have fun with your business blog! See the featured article by Bob Mangat at: https://www.webtrafficroi.com/10-blogging-strategies-for-small-businesses/ Your new website is up, it looks great and your social media icons are prominently displayed at the top of each page so your customers can connect with you at all times. All is well right? Well, maybe not. Does your […]