Marketing

10 Reasons to Update Your Website

10 Reasons to Update Your Website

Your website is the metaphorical front door to your business. And like your clinic, hospital or office, it needs a makeover and various improvements from time to time. Healthcare marketing is rapidly evolving, therefore a website created four years ago, is probably less effective as a marketing tool today. You need to remain adaptable to […]

Don’t Forget the Human Connection Multi-Specialty Marketing

Don’t Forget the Human Connection

While it is always important to appeal to your demographics, write content that is keyword-driven and market with effective ads, and so forth; there is an element of your business that can’t miss the mark—the human connection. In marketing, we often have to create strategically, while still adding an element of creativity. In doing so, […]

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