What comes to mind when you think of TikTok? Video clips of 18-year-olds doing the latest social media challenges? A clip featuring the typical girl next door explaining a cleaning hack? TikTok sure is fun but did you know that you can use it to market your med spa? That’s right! TikTok marketing allows med […]
How to Use Your Blog as a Med Spa Marketing Tool
When done correctly, a blog can be an effective med spa marketing tool. It can be used to answer queries posted on Google which may eventually help you to convert readers into clients. Blogging can also enhance your reputation as an authority in the medical spa industry. It would be remiss of you to not […]
10 Reasons to Update Your Website
Your website is the metaphorical front door to your business. And like your clinic, hospital or office, it needs a makeover and various improvements from time to time. Healthcare marketing is rapidly evolving, therefore a website created four years ago, is probably less effective as a marketing tool today. You need to remain adaptable to […]
7 Quick (And Easy) Tips to Increase Attendance at Your Healthcare Event
Planning and then executing a Healthcare event can seem a daunting job. But with these 7 quick tips, you’ll be 7 steps ahead of the rest in ensuring your event attendee rates are up and better than ever. There’s no time to spare. You have a healthcare event to plan. Read on. 1. Get Attendee […]
As A Health Clinic, Should I Be On Social Media?
To do social media or not, it is a common question asked by many health-related practices. In fact, if you are a health clinic, this post is geared towards you. It’s a common question, “should you, as a health clinic or practitioner be doing social media?” The truth is…it’s always a good idea to get […]
Do You Know How To Market Your Dentistry Business Effectively?
Do you have a dental business, dentistry clinic, or are a dentist who needs some tips to get started with a marketing plan? We have some basic tips to market your dentistry business. While there are a number of things that need to be considered when marketing any health business, including compliance with various guidelines […]
Don’t Forget the Human Connection
While it is always important to appeal to your demographics, write content that is keyword-driven and market with effective ads, and so forth; there is an element of your business that can’t miss the mark—the human connection. In marketing, we often have to create strategically, while still adding an element of creativity. In doing so, […]
What You Need To Know About Content Marketing
We hear time and time again that “content is king.” However, what exactly does that mean? And what is the most important thing(s) you need to know about content marketing? Particularly with a healthcare business, your marketing strategy depends heavily on the quality of your website. This includes the quality of information or content on […]
Do I Need To Worry About Online Reviews or Reputation?
Your online reviews play a big part in your online reputations, therefore reputation management is absolutely necessary. Truth be told, your online reputation can make or break your business, as well as any other marketing efforts you put forward. You want to not only appear in searches and be known in the community for offering […]