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Category: Medical Marketing

7 Easy Tips to Boost Attendance at Your Healthcare Event

7 Easy Tips to Boost Attendance at Your Healthcare Event 7 Easy Tips to Boost Attendance at Your Healthcare Event - 1

7 Quick Tips for Planning and Executing a Successful Healthcare Event Planning and then executing a Healthcare event can seem a daunting job. But with these 7 quick tips, you’ll be 7 steps ahead of the rest in ensuring your event attendee rates are up and better than ever. There’s no time to spare. You […]

As A Health Clinic, Should I Be On Social Media?

As A Health Clinic, Should I Be On Social Media? health social media_invigoMEDIA

Social Media for Health Practices: To Do or Not To Do? In fact, if you are a health clinic, this post is geared towards you. It’s a common question, “should you, as a health clinic or practitioner be doing social media?” The truth is…it’s always a good idea to get on social media. You might […]

Do You Know How To Market Your Dentistry Business Effectively?

Do You Know How To Market Your Dentistry Business Effectively? dentistry marketing at invigoMEDIA

Marketing Tips for Your Dental Business: A Beginner’s Guide While there are a number of things that need to be considered when marketing any health business, including compliance with various guidelines and standards, the first thing you should do is ensure you have an effective and functional website. From that point, a sound marketing strategy […]

Don’t Forget the Human Connection

Don’t Forget the Human Connection Multi-Specialty Marketing

Balancing Digital Strategy and Human Connection in Marketing In marketing, we often have to create strategically, while still adding an element of creativity. In doing so, the target audience is, and should be, in mind. While doing all that, we can’t forget the human connection and taking a human angle to everything we do. The […]

What You Need To Know About Content Marketing

What You Need To Know About Content Marketing tips on content marketing and seo _ invigoMEDIA

The Importance of Content Marketing: What You Need to Know. Particularly with a healthcare business, your marketing strategy depends heavily on the quality of your website. This includes the quality of information or content on your website. We have previously discussed that a good-looking, and functional, website that clearly indicates who you are, your authority, […]

Do I Need To Worry About Online Reviews or Reputation?

Do I Need To Worry About Online Reviews or Reputation? online reviews and reputation management_invigoMEDIA

Online Reviews & Reputation: Importance of Reputation Management Truth be told, your online reputation can make or break your business, as well as any other marketing efforts you put forward. You want to not only appear in searches and be known in the community for offering these services, but you want to uphold a standard […]

Why You Should Contact Your Customers

Why You Should Contact Your Customers Contact Your Customers: Customer Service Evaluation_invigoMEDIA

Customer Retention: Importance of Contacting Your Existing Customers To contact your customers or not…that is the question (not really, you should definitely be doing this!). This is such an important, and sometimes overlooked, necessity for a successful business. Contact Your Customers Regularly Keeping in contact with your customers is vital, particularly for businesses that rely […]

Are You Using These Google Resources To Better Your Business?

Are You Using These Google Resources To Better Your Business? Resources for Digital Marketing

Google’s Customer Behavior Insights for Businesses Digital marketing goes beyond just writing blogs and paid advertising. The marketing strategy as a whole needs to be repeatedly reviewed, monitored, and evaluated. Google has resources that can help navigate marketing strategy, and we are laying out those helpful resources here. At invigoeMEDIA, we understand your business struggles, […]

Don’t Forget About Offline Marketing

Don’t Forget About Offline Marketing Offline marketing tips - invigomedia.com

Combining Online and Offline Marketing Efforts for Success While we do primarily want to focus on online marketing and ensuring that online presence is as good as possible. It would be foolish to assume that offline marketing is absolutely unnecessary. That is quite the contrary, in fact. What are Offline Marketing Strategies? There are a […]

Are You Utilizing Google’s Healthcare Features For Covid-19?

Are You Utilizing Google’s Healthcare Features For Covid-19? Marketing segmentation

Google’s Offerings for Uncertain Times and Lockdowns Although the way and how often healthcare providers can see their patients, and obtain new patients, has definitely changed, there are online tools, that are advantageous. In fact, if you are thinking about halting your marketing, you may want to think twice. The messaging to your audience must […]