Marketing plastic surgery, or any medical practice, can be challenging. You have to stand out from the crowd and make sure people know who you are. Our marketing services will allow you to stand out from the competition and attract new patients.

What does Marketing for a Plastic Surgery Practice Entail?

Marketing is a process of communicating your value proposition to your target audience at the right time and across the ideal communication channels.

Here at Invigo Media, we are perfectly positioned to help you develop and execute a marketing strategy that will increase your visibility, boost your patient conversion rate, and ultimately enable you to grow your practice.

What marketing tactics should your plastic surgery practice use?

Website Development

A well-designed, professionally built site will help you position yourself as an expert in your field and establish credibility with patients. It should include relevant content about your practice and procedures, clear contact information, and a solid call to action that prompts people to take action (like scheduling a consultation).

Our website development services include custom design and development of a website that reflects your practice’s brand and style and creating search-engine-optimized content for the site.

PPC Advertising

PPC advertising is the most effective way to drive traffic to your website. It’s also an affordable option that doesn’t require a significant upfront investment.

We can help you set up PPC campaigns with Google Ads so that you can reach your target audience at any time of day or night. Our team will create relevant, engaging, and relevant ads and optimize them based on click-through rates, cost per click (CPC), impressions served, and conversions generated.

Email marketing

Email marketing is a great way to keep your practice top of mind with existing patients and attracts new ones.

We can help you set up an email marketing campaign that will reach your audience regularly—and we’ll handle the design, writing, and sending for you. We’ll also help you set up a drip campaign that will deliver emails to your audience at a specific time interval—such as once per week or once per month.

We’ll use our expertise in email marketing software and best practices to create compelling content relevant to your practice and ensure it goes out on time every time.

Social Media Marketing

Social media marketing is a powerful way to connect with your audience and promote your practice. 

We’ll help you set up profiles on major social media platforms and ensure they’re optimized for search engines. We’ll write compelling copy that will get people excited about what your practice has to offer—and we’ll share it through the appropriate channels.

We’ll ensure that what they see is positive and professional, so anyone looking for a plastic surgery practice will be more likely to choose yours over competitors.

Influencer Marketing

Influencer marketing is a powerful tool to help you reach your target audience. 

Our team can help you identify influencers who have a large following and can promote your practice. We’ll work with them to create relevant content for their audience and get them excited about your services. Once the campaign is live, we’ll manage it so that it reaches its full potential.

Video Marketing

Video marketing is one of the most effective ways to reach and engage your audience. With our help, you can create videos that educate people about plastic surgery, share patient stories, and more. 

We’ll work with you to develop a strategy that meets your goals and create content that will get people excited about your offer. The audience for plastic surgery videos is vast, and we can help you reach people interested in learning more about your procedures.

We’ll work with you to create relevant content for your audience and get them excited about what you offer.

Video marketing has recently grown significantly in the plastic surgery space and is becoming a powerful tool for surgeons to connect with their patients on a deeper level.

SEO

Search Engine Optimization is essential to growing your online presence as a plastic surgeon.

We can help you take advantage of the latest SEO techniques to ensure that your website ranks at the top of Google for keywords related to your practice. We’ll also create a content strategy and social media plan for plastic surgeons. 

This is why we use advanced analytics software such as Google Analytics and HubSpot to track all aspects of our campaigns, allowing us to make sure that everything we do is driving results for our clients.

Invigo Media Marketing

Invigo Media is a marketing agency that specializes in the cosmetic surgery industry.

We help plastic surgeons get more patients and grow their practices, and our team has years of experience marketing plastic surgery. We know what works, and we know how to reach your results. Most importantly, we have a strong brand that people recognize when they see it.

We will help you develop a beautiful and easy-to-use website, so patients can find the information they need without any trouble or confusion. If you are looking for a great return on investment for your marketing spend, Invigo Media is here to take your plastic surgery practice to the next level.

We have a proven track record of helping plastic surgeons market their practice and get more patients. Contact us today to learn more about our marketing services for plastic surgeons.