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The Latest In Healthcare Marketing And Practice Growth Strategies

Jun 17 2022
The foundation of any good relationship is trust. Such is the case for the bond between medical spas and their clients. If you want more people to visit your website and become clients then it’s only right that you show social proof across all of your med spa marketing platforms. In a nutshell, social proof […]
Medical Landing Pages
May 22 2022
Effective medical landing pages are a crucial element of a successful online marketing campaign. While pay-per-click (PPC) advertising does a good job of attracting online users, it is the landing page that converts them into patients for your practice. The more landing pages you have, the better your conversion rates will be. In fact, a […]
May 15 2022
Sending healthcare email marketing messages to hundreds or even thousands of people can be a little intimidating at times. You know that there’s nothing you can do after sending an email with errors. Sending a “correction email”  may seem like a quick fix but it can be awkward and in some instances, embarrassing. And while […]
May 11 2022
Email continues to be a solid mode of communication, even in the age of social media and mobile apps. Unlike other modes of communication, it takes less effort on your part to build a list of contacts. When patients sign up to receive emails from you, they want to hear from you. This presents a […]
May 9 2022
It has become more important for healthcare providers to invest time and resources in search engine optimization (SEO). One of the sure ways to improve your SEO strategy is by investing in link building for healthcare. Backlinks or link building refers to the practice of acquiring links to your website from other websites. When other […]
May 3 2022
It may be a surprise to hear that Facebook is still the most widely used social media platform in the United States. Even with worthy contenders such as Instagram and TikTok, Facebook still reigns supreme. In fact, a 2021 report showed that 70% of Americans used Facebook every single day. It would therefore be remiss […]
Apr 29 2022
Every few years we coin words and phrases that are then added to dictionaries, making them official. The word “Phygital” is a recent example. It refers to the merging of the words physical (PHY) and digital (GITAL). It’s the integration of physical and digital to enhance the customer experience. Brick-and-mortar businesses represent the physical aspect […]
Apr 22 2022
What comes to mind when you think of TikTok? Video clips of 18-year-olds doing the latest social media challenges? A clip featuring the typical girl next door explaining a cleaning hack? TikTok sure is fun but did you know that you can use it to market your med spa? That’s right! TikTok marketing allows med […]
Apr 14 2022
Social media is undoubtedly one of the most powerful tools you can use to market your med spa. You can leverage it by using it to announce new treatments and discounts, share tips with potential and existing clients, and post before and after photos.  Your med spa social media marketing strategy will also include ways […]
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