Medical Marketing Agency | Healthcare Marketing Agency | invigoMEDIA
Neurological marketing, also known as neuromarketing, is a field of marketing research that combines neuroscience, psychology, and marketing principles to study and understand consumers‘ behavior and decision-making processes. We’ll explain the role of neurologists in diagnosis and treatment, understanding the anatomy of the nervous system, common symptoms and conditions, and when to seek a referral […]
Radiology is a specialized medical field that utilizes medical imaging techniques to diagnose and treat various injuries and diseases. The medical imaging technologies that fall under radiology include X-rays, CT scans, MRI, ultrasound, and nuclear medicine. Did you know the invention of X-ray technology by Wilhelm Conrad Roentgen in 1895 revolutionized medicine? Radiology is particularly […]
In a recession, healthcare service providers may be tempted to cut marketing budgets. However, with so many competing options for consumers’ healthcare dollars, this is the last thing you want to do if you want to grow your healthcare practice. In fact, it’s even more important than usual to stay visible and communicate with patients […]
The foundation of any good relationship is trust. Such is the case for the bond between medical spas and their clients. If you want more people to visit your website and become clients then it’s only right that you show social proof across all of your med spa marketing platforms. In a nutshell, social proof […]
Tips for better medical landing pages to increase online conversions. Effective medical landing pages are a crucial element of a successful online marketing campaign. While pay-per-click (PPC) advertising does a good job of attracting online users, it is the landing page that converts them into patients for your practice. The more landing pages you have, […]
Prevent healthcare email marketing mistakes with this checklist Sending healthcare email marketing messages to hundreds or even thousands of people can be a little intimidating at times. You know that there’s nothing you can do after sending an email with errors. Sending a “correction email” may seem like a quick fix but it can be […]
8 Types of Healthcare Emails to Boost Engagement Email continues to be a solid mode of communication, even in the age of social media and mobile apps. Unlike other modes of communication, it takes less effort on your part to build a list of contacts. When patients sign up to receive emails from you, they […]
Why Healthcare Providers Should Invest in Link Building for SEO It has become more important for healthcare providers to invest time and resources in search engine optimization (SEO). One of the sure ways to improve your SEO strategy is by investing in link building for healthcare. Backlinks or link building refers to the practice of […]
It may be a surprise to hear that Facebook is still the most widely used social media platform in the United States. Even with worthy contenders such as Instagram and TikTok, Facebook still reigns supreme. In fact, a 2021 report showed that 70% of Americans used Facebook every single day. It would therefore be remiss […]
