
Covington Orthopedic & Sports Medicine Institute
Led by Dr. Kevin Darr, needed to overcome critical issues in patient acquisition, follow-up, and referral management. Despite offering high-value regenerative procedures, potential patients were slipping through the cracks.
By the Numbers
Covington Orthopedic’s
Digital Results
at a Glance
All figures represent actual results achieved through InvigoMedia’s digital strategy.
6.6k+
Call Tracked
21%
Email Open Rate
4.8
Review & Ratings
+$420k
New Business Generated
What We Found
Identifying the Growth Opportunities
Covington Orthopedic wanted to:
Create Digital Presence
Build CRM Processes
Client Retention
Results at a Glance
$460,000 in new business generated
87+ positive reviews leading to a 4.8 average rating.
Streamlined Closing Process:
Engage & Nurture
What Made the Difference?
- Shifting the narrative from clinic-focused to physician-as-expert-authority.
- Using EverGenius® to ensure zero missed opportunities through immediate lead notification and automated follow-up
- Ensuring all digital and print materials matched the high standard of care.
- Continuous performance tracking and campaign optimization
What We Found
Key Takeaways for Your Practice
Actionable insights to help your clinic grow with clarity, confidence, and a custom strategy.

01



Key Takeaway
A strong marketing site means nothing without an immediate, strategic follow-up system to convert leads who aren't ready to book immediately.

02



Key Takeaway
In competitive fields like Orthopedics, being viewed as the definitive local expert drives higher-value patient bookings.

03



Key Takeaway
Continuous monitoring ensures you get the best possible results
Ready to See Your Practice's Potential?
Let's discuss your goals. We'll provide a complimentary analysis of your current marketing and a clear, actionable
proposal for growth. No pressure, just possibilities.
proposal for growth. No pressure, just possibilities.