How to Scale Your Medical Practice

As a physician who owns a medical practice, you not only work as a doctor but also as the CEO, business manager and marketing specialist. Perhaps you also have a small team with each employee wearing many hats. The workload may be manageable in the beginning but as you attract more patients you will need […]

Don’t Forget the Human Connection

Balancing Digital Strategy and Human Connection in Marketing In marketing, we often have to create strategically, while still adding an element of creativity. In doing so, the target audience is, and should be, in mind. While doing all that, we can’t forget the human connection and taking a human angle to everything we do. The […]